A popular influencer with a large social media following wanted to create their own brand and website to expand their reach and provide their audience with more content.
2 Months, Start: December 2020 End: February 2021
Ideas into workable solutions - The challenges we overcame with Bit Spot, Mobile App
When the customer approached us, they only knew they wanted to create a mobile app for sports betting, but had no requirements. To overcome this, we identified the client’s top goals, researched similar apps and surveyed their intended audience to identify the critical must-have components for this app. For the initial wireframe concepts, we created the key areas such as user profile with the required settings, a central hub where they could choose a challenge to bet on, and a featured area showcasing upcoming games and recent scores.
Starting with a firm foundation - Designing for ease of use
Betting applications have a lot of information they can show their users, but to avoid overwhelm and confusion we started with the fundamentals needed for a great betting experience Beginning with creating a main hub, a place where users could see what sports were available for betting and a list of upcoming tournaments, and browser future tournaments our goal with this was to capture their interest first while leading them to other areas needed to bet such as account, and match scores.
What We Delivered
Idea to working concept. What started out as an idea we took and then researched, created, and iterated into a working prototype. Carefully crafting each wireframe with consideration for user adoption, ease of use, and product growth. Deliverables were a strategy session on requirement identification, wireframes designed for growth backed by research, and several strategy sessions on product design and development.